Accurate forecasting is critical for automotive manufacturers and car dealers alike. Good estimations of future demands allow for proper planning, budgeting and effective campaigning.
All these point towards the need for good business analytics to measure past results and to drive future strategies.Good analytics start with having a robust database of records. As they say: Garbage in, garbage out. Improving accuracy of your database and ensuring records are up-to-date yields long term benefits as you track not only market movements, but also your own past and current performances. Having a bigger picture allows you to chart and plan your company growth roadmap more accurately. Here at Websight Loyalty we work together with automotive industry players to clean up their database
records and achieve data integration between disparate systems or various phases of the customer lifecycle.